Paramount’s Bid to Take Warner Bros. Blocked Again as Netflix Moves Ahead
Netflix has cleared another major hurdle in its plan to acquire Warner Bros. Discovery (WBD). The company’s board of directors has officially rejected a takeover bid from Paramount Skydance, led by David Ellison.
Reports last week claimed that Ellison tried to push Netflix out with a massive offer worth $108.4 billion, but Warner Bros. Discovery’s board decided the deal was too risky and not good enough.
Why Warner Bros. Rejected Paramount’s Offer
Paramount offered $30 per share and promised a faster and smoother deal than Netflix. They also highlighted their commitment to theatrical movie releases, something many studios still value.
However, WBD’s board said the offer came with serious financial risks and high costs. In a letter to shareholders, the board stated that Paramount had misled investors, especially about whether the deal had full financial backing from the Ellison family.
Because of these concerns, the board officially rejected the bid.
Netflix Calls It a Major Win
Netflix co-CEO Ted Sarandos welcomed the decision and said Netflix’s proposal is clearly better for everyone involved.
He explained that Netflix and Warner Bros. work well together and praised WBD’s strong assets, including:
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Warner Bros.’ theatrical film division
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Its television studios
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The HBO brand, which will continue focusing on high-quality shows
Sarandos also promised that Netflix would continue releasing Warner Bros. movies in theaters, with traditional cinema release windows.
Netflix co-CEO Greg Peters added that the deal would give audiences more content choices and create more opportunities for creators. He said the merger would benefit consumers, innovation, and long-term growth.
Paramount’s Offer Still Faces Resistance
Warner Bros. Discovery board chairman Samuel A. Di Piazza Jr. explained that Paramount’s offer failed to address concerns raised during six previous proposals.
He said the Netflix deal offers more certainty and greater value for shareholders.
Even so, David Ellison has not fully backed down. He claims some WBD shareholders support his offer and understand its potential benefits. Many experts believe Paramount’s proposal will still be rejected by shareholders, though Ellison may return with a higher bid.
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